Protecting your audiences against misinformation.
⚠️ As communication specialists it is part of our role to understand our audiences, to earn their attention and trust, so that we can supply them with important – and sometimes vital – information.
This involves developing an understanding of threats to the information environment, particularly those that stand between us and our audiences.
To increase your knowledge in this area, this toolkit, written by the UK Government, provides a framework to support any communicator looking to protect their audiences and defend their organisation against the threat of mis- and disinformation.